The New Year is almost upon us and for many, that means it’s time for New Year’s resolutions. Each year, people resolve to make all kinds of changes in their lives for the year ahead — frequently, those goals being health or fitness related. However, success in keeping those resolutions isn’t actually that high. A 2021 study published by the International Journal of Environmental Research and Public Health (via CNN) revealed that about 64 percent of people give up on their New Year’s resolutions by the end of January. For 2023, however, Halo Top is giving people some incentive to stick to their resolutions. The low-calorie, high-protein ice cream brand announced on Wednesday that they are releasing a new line of ice-cream inspired workout gear that fans can get for free if they maintain their resolutions — but they’re also giving away free ice cream to those who don’t quite go the distance.
